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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">dgisocio</journal-id><journal-title-group><journal-title xml:lang="ru">Цифровая социология/Digital Sociology</journal-title><trans-title-group xml:lang="en"><trans-title>Digital Sociology</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">2658-347X</issn><issn pub-type="epub">2713-1653</issn><publisher><publisher-name>Государственный университет управления</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.26425/2658-347X-2023-6-1-79-88</article-id><article-id custom-type="elpub" pub-id-type="custom">dgisocio-238</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>ЦИФРОВАЯ СРЕДА</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>DIGITAL ENVIRONMENT</subject></subj-group></article-categories><title-group><article-title>Высшее образование, пользование сетью «Интернет» и отождествление китайских женщин с патриархальным укладом: эмпирический анализ с учетом эффекта модерации</article-title><trans-title-group xml:lang="en"><trans-title>Higher education, internet usage, and Chinese female’s identification with patriarchal perspective: An empirical analysis considering moderating effect</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0003-2087-2212</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Гао</surname><given-names>Цзячэн</given-names></name><name name-style="western" xml:lang="en"><surname>Gao</surname><given-names>Jiacheng</given-names></name></name-alternatives><bio xml:lang="ru"><p>Аспирант</p><p>г. Минск</p></bio><bio xml:lang="en"><p>Postgraduate Student</p><p>Minsk</p></bio><email xlink:type="simple">phs.gaoC@bsu.by</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0001-9330-8861</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Лю</surname><given-names>Юэ</given-names></name><name name-style="western" xml:lang="en"><surname>Liu</surname><given-names>Yue</given-names></name></name-alternatives><bio xml:lang="ru"><p>Аспирант</p><p>г. Минск</p></bio><bio xml:lang="en"><p>Postgraduate Student</p><p>Minsk</p></bio><email xlink:type="simple">phs.lyuYU@bsu.by</email><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>Белорусский государственный университет</institution><country>Беларусь</country></aff><aff xml:lang="en"><institution>Belarusian State University</institution><country>Belarus</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2023</year></pub-date><pub-date pub-type="epub"><day>27</day><month>04</month><year>2023</year></pub-date><volume>6</volume><issue>1</issue><fpage>79</fpage><lpage>88</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Гао Ц., Лю Ю., 2023</copyright-statement><copyright-year>2023</copyright-year><copyright-holder xml:lang="ru">Гао Ц., Лю Ю.</copyright-holder><copyright-holder xml:lang="en">Gao J., Liu Y.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://digitalsociology.guu.ru/jour/article/view/238">https://digitalsociology.guu.ru/jour/article/view/238</self-uri><abstract><p>На основе данных выборки из 377 женщин, полученных в ходе Всеобщего социального исследования Китая 2018 г., в исследовании строится логит-модель с учетом эффекта модерации для оценки влияния получения высшего образования на патриархальную перспективу, которой придерживаются китайские женщины, и изучается эффект модерации использования сети «Интернет» на связь между получением высшего образования и патриархальной перспективой. Полученные результаты свидетельствуют, что во-первых, высшее образование оказывает прямое и значительное улучшающее воздействие на патриархальную перспективу, которой придерживаются китайские женщины, уменьшая их идентификацию с патриархальной перспективой, особенно для китайских сельских женщин. Во-вторых, использование сети «Интернет» не окажет прямого значительного влияния на патриархальную перспективу, которой придерживаются китайские женщины, но косвенно окажет значительное модерирующее влияние на патриархальную перспективу, которой придерживаются китайские сельские женщины, благодаря получению высшего образования. Чем чаще китайские сельские женщины пользуются сетью «Интернет», тем слабее влияние получения высшего образования на их патриархальную перспективу. В конечном итоге, когда китайские сельские женщины очень часто пользуются сетью «Интернет», получение высшего образования заставит их идентифицировать себя с патриархальной перспективой. В-третьих, акт вступления в брак значительно усиливает идентификацию с патриархальной перспективой как у городских, так и у сельских женщин Китая. Однако участие в инвестиционной деятельности значительно снижает патриархальную перспективу у городских жительниц Китая, в то время как сельские жительницы Китая будут лишь постепенно отождествлять себя с патриархальной перспективой по мере взросления.</p></abstract><trans-abstract xml:lang="en"><p>Based on data from a sample of 377 females in the 2018 Chinese General Social Survey, this study constructs a logit model considering moderating effect to estimate the effect of receiving higher education on the patriarchal perspective held by Chinese females, and examines the moderating effect of internet usage on the relationship between receiving higher education and the patriarchal perspective. As a result of the study, the authors came to the following conclusions. Firstly, receiving higher education will have a direct and significant improvement effect on the patriarchal perspective held by Chinese females, reducing their identification with the patriarchal perspective, especially for Chinese rural females. Secondly, internet usage will not directly have a significant effect on the patriarchal perspective held by Chinese females, but it will indirectly have a significant moderating effect on the patriarchal perspective held by Chinese rural females by receiving higher education. The more frequently Chinese rural females use the Internet, the weaker the effect of receiving higher education on their patriarchal perspective. Ultimately, when Chinese rural females use the Internet very frequently, receiving higher education will make them identify with the patriarchal perspective. Thirdly, the act of marriage will significantly strengthen the identification with the patriarchal perspective for both Chinese urban and rural females. However, engaging in household investment activities will significantly reduce the patriarchal perspective of Chinese urban females, while Chinese rural females will only gradually identify more with the patriarchal perspective as they grow older.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>Высшее образование</kwd><kwd>использование сети «Интернет»</kwd><kwd>патриархальная перспектива</kwd><kwd>китайские городские женщины</kwd><kwd>китайские сельские женщины</kwd><kwd>логит-модель</kwd><kwd>модерирующий эффект</kwd></kwd-group><kwd-group xml:lang="en"><kwd>Higher education</kwd><kwd>internet usage</kwd><kwd>patriarchal perspective</kwd><kwd>Chinese urban female</kwd><kwd>Chinese rural female</kwd><kwd>logit model</kwd><kwd>moderating effect</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Gao J.C. and Liu Y. 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