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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">dgisocio</journal-id><journal-title-group><journal-title xml:lang="ru">Цифровая социология/Digital Sociology</journal-title><trans-title-group xml:lang="en"><trans-title>Digital Sociology</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">2658-347X</issn><issn pub-type="epub">2713-1653</issn><publisher><publisher-name>Государственный университет управления</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.26425/2658-347X-2025-8-4-38-53</article-id><article-id custom-type="elpub" pub-id-type="custom">dgisocio-416</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>ЦИФРОВАЯ СОЦИОЛОГИЯ: НАПРАВЛЕНИЯ ИССЛЕДОВАНИЙ</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>DIGITAL SOCIOLOGY: RESEARCH AREAS</subject></subj-group></article-categories><title-group><article-title>Доступность медицинского обслуживания и фарм-препаратов в Российской Федерации: роль социально-экономических факторов и цифровых инновационных решений</article-title><trans-title-group xml:lang="en"><trans-title>Access to healthcare in Russia: the role of socioeconomic factors and digital technologies</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0009-0006-8457-5195</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Чижов</surname><given-names>Д. А.</given-names></name><name name-style="western" xml:lang="en"><surname>Chizhov</surname><given-names>D. A.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Чижов Дмитрий Анатольевич - Аспирант</p><p>г. Москва</p></bio><bio xml:lang="en"><p>Dmitry A. Chizhov - Postgraduate Student</p><p>Moscow</p></bio><email xlink:type="simple">carina-7@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0009-0001-8938-720X</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Черкасов</surname><given-names>Д. И.</given-names></name><name name-style="western" xml:lang="en"><surname>Cherkasov</surname><given-names>D. I.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Черкасов Дмитрий Игоревич - Аспирант</p><p>г. Москва</p></bio><bio xml:lang="en"><p>Dmitry A. Chizhov - Postgraduate Student</p><p>Moscow</p></bio><email xlink:type="simple">t.i.d.13.08.2000@gmail.com</email><xref ref-type="aff" rid="aff-2"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>Государственный университет управления</institution><country>Россия</country></aff><aff xml:lang="en"><institution>State University of Management</institution><country>Russian Federation</country></aff></aff-alternatives><aff-alternatives id="aff-2"><aff xml:lang="ru"><institution>Российский экономический университет им. Г.В. Плеханова</institution><country>Россия</country></aff><aff xml:lang="en"><institution>Plekhanov Russian University of Economics</institution><country>Russian Federation</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2025</year></pub-date><pub-date pub-type="epub"><day>05</day><month>03</month><year>2026</year></pub-date><volume>8</volume><issue>4</issue><fpage>38</fpage><lpage>53</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Чижов Д.А., Черкасов Д.И., 2026</copyright-statement><copyright-year>2026</copyright-year><copyright-holder xml:lang="ru">Чижов Д.А., Черкасов Д.И.</copyright-holder><copyright-holder xml:lang="en">Chizhov D.A., Cherkasov D.I.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://digitalsociology.guu.ru/jour/article/view/416">https://digitalsociology.guu.ru/jour/article/view/416</self-uri><abstract><p>Проведен анализ структурных детерминант доступности медицинской помощи в Российской Федерации. Исследование фокусируется на взаимовлиянии социально-экономических факторов (социальной стратификации, территориального неравенства), экономических механизмов (государственного финансирования, коммерциализации) и цифровизации на формирование дуалистической модели здравоохранения. Эмпирическую базу исследования составили данные 20 полуструктурированных глубинных интервью с руководителями российских компаний-производителей фармацевтических препаратов и ведущими специалистами в сфере здравоохранения. Результаты исследования выявляют устойчивость ключевых системных вызовов: региональную асимметрию в обеспеченности ресурсами, дефицит кадров и растущую нагрузку на систему обязательного медицинского страхования. Анализ дискурса экспертов демонстрирует его амбивалентный характер: при декларируемой поддержке политики импортозамещения и экономического суверенитета респонденты акцентируют проблему технологического разрыва и институциональные барьеры. Аргументирован тезис о необходимости смены парадигмы с экстенсивной «борьбы с болезнями» на проактивное «управление здоровьем» с интеграцией регулярного мониторинга общественных аттитюдов в процесс формирования государственной политики. Эффективность импортозамещения ставится в зависимость не только от объемов финансирования, уровня технологий и цифровизации, но и от трансформации символического капитала отечественной медицинской продукции в глазах профессионального сообщества и населения.</p></abstract><trans-abstract xml:lang="en"><p>The analysis of the structural determinants of medical care availability in Russia has been carried out. The research focuses on the mutual impact of socio-economic factors (social stratification and territorial inequality), economic mechanisms (government financing and commercialization), and digitalization on forming a dualistic healthcare model. The empirical basis of the study has been made up of data from 20 semi-structured in-depth interviews with the heads of Russian pharmaceutical companies and leading healthcare professionals. The study results have revealed the persistence of key systemic challenges: regional asymmetry in the resources provision, staff shortages, and the growing burden on the compulsory health insurance system. The analysis of the experts’ discourse demonstrates its ambivalent nature: with the declared support for the policy of import substitution and economic sovereignty, respondents emphasize the issue of the technological gap and institutional barriers. The thesis has been argued on the need for a paradigm shift from extensive “disease control” to proactive “health management” with the integration of regular monitoring of public attitudes into the process of public policy formation. The effectiveness of import substitution depends not only on the amount of financing, the level of technology, and digitalization, but also on transformation of the symbolic capital of domestic medical products in the eyes of the professional community and the population.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>Доступность медицинского обслуживания в России</kwd><kwd>социальное неравенство</kwd><kwd>территориальная дискриминация</kwd><kwd>импортозамещение в медицине</kwd><kwd>фармакологический суверенитет</kwd><kwd>экономический патриотизм</kwd><kwd>доступность лекарственных средств</kwd></kwd-group><kwd-group xml:lang="en"><kwd>Accessibility of healthcare in Russia</kwd><kwd>social inequality</kwd><kwd>territorial discrimination</kwd><kwd>import substitution in medicine</kwd><kwd>pharmacological sovereignty</kwd><kwd>economic patriotism</kwd><kwd>accessibility of medicines</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Волгина Н.А. «Звеньевая» реструктуризация глобальных фармацевтических цепочек под влиянием пандемии COVID-19. 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