Free agents concepts: independent workers in the context of digitalization of employment
https://doi.org/10.26425/2658-347X-2026-9-1-65-78
Abstract
Widespread digitalization has led to changes in the employment sector, affecting the increase in its digital segment. Some of its employees work independently with different customers, being distinguished by their autonomy and high level of selforganization in their activity. It is established that in the scientific literature, such self-employed workers are usually classified as precariat (a community of socially unsettled workers) due to chronic instability and risks in their work.
D. Pink’s extraordinary concept of free agents offers a different view of self-employed autonomous workers. The key ideas of the expert concerning the definition and categories of these independent workers, the reasons that have strengthened their role in the modern economy, the fundamental values characteristic of independent workers, as well as the features and challenges of the professional activity of free agents are presented and critically analyzed. The provisions of D. Pink are illustrated using data collected by the method of individual semi-formal interviews with independent employees (n = 12). The research paper concludes that the consideration of free agents requires a more critical and balanced approach, considering the difficulties and risks associated with their activities identified by the interview results, since D. Pink focuses more on the positive aspects of the phenomenon under consideration.
The research paper is relevant due to the ongoing institutionalization of digital forms of employment in Russia and the growing number of workers employed in this way, some of whom are identical to free agents, and may be useful for further research of independent workers, as well as for forming policies and strategies to support them.
About the Author
E. I. ElyshevRussian Federation
Egor I. Elyshev - Postgraduate Student
Tyumen
References
1. Akhmaeva, L. G. (2024). Promotion of freelance services in the digital environment. Digital Sociology, 7 (1), 41–47. (In Russian). https://doi. org/10.26425/2658-347X-2024-7-1-41-47
2. Au-Yeung, T. C., Chan, C. K. C., Ming, C. K. K., & Tsui, W. Y. A. (2025). The gig economy, platform work, and social policy: food delivery workers’ occupational welfare dilemma in Hong Kong. Journal of Social Policy, 2 (54), 673–691. https://doi.org/10.1017/S0047279423000673
3. Chernavin, Yu. A. (2021). Digital society: theoretical outlines of the emerging paradigm. Digital Sociology, 4 (2), 4–12. (In Russian). https://doi. org/10.26425/2658-347X-2021-4-2-4-12
4. Elyshev, E. I. (2025). Remote Experts: Content Analysis of Digital Profiles of Freelancers. Tyumen State University Herald. Social, Economic, and Law Research, 4 (11), 75–92. (In Russian). https://doi.org/10.21684/2411-7897-2025-11-4-75-92.
5. Granovetter, M. S. (1973). The Strength of Weak Ties. American Journal of Sociology, 6 (78), 1360–1380.
6. Iyer, Y. V., Saxena, K. K. (2024). Socio-economic impacts and environmental factors of shifting labour-markets towards skill-based employment with emphasis on Indian migrant workers. International Research Journal of Economics and Management Studies, 2 (3), 161–169. https://doi. org/10.56472/25835238/IRJEMS-V3I2P121
7. Kamarova, T. A., Tonkikh, N. V. (2022). Digital Employment: Classification and Gender Specificity. Vestnik of Lobachevsky State University of Nizhni Novgorod. Series: Social Sciences, 3 , 22–30. (In Russian). https://doi.org/10.52452/18115942_2022_3_22
8. Kapeliushnikov, R. I., Zinchenko, D. I. (2024). Digital Forms of Employment in the Russian Labor Market. Part I. Distant Employment. Monitoring of Public Opinion: Economic and Social Changes, 6 , 157–181. (In Russian). https://doi.org/10.14515/monitoring.2024.6.2654
9. Kapeliushnikov, R. I., Zinchenko, D. I. (2025). Digital Forms of Employment in the Russian Labor Market. Part II. Platform Employment. Monitoring of Public Opinion: Economic and Social Changes, 1 , 107–129. (In Russian). https://doi.org/10.14515/monitoring.2025.1.2782.
10. Korolenko, Yu. N., Romanyuk, E. V. (2025). Digital employment: state and regulation in the Russian labor market. Nauchnyi Rezultat. Economic Research, 2 (11), 93–105. (In Russian). https://doi.org/10.18413/2409-1634-2025-11-2-0-8
11. Petriglieri, G., Ashford, S. J., Wrzesniewski, A. (2019). Agony and Ecstasy in the Gig Economy: Cultivating Holding Environments for Precarious and Personalized Work Identities. Administrative Science Quarterly, 1 (64), 124–170. https://doi.org/10.1177/0001839218759646
12. Pink, D. H. (2005). Free Agent Nation: How Americans New Independent Workers Are Transforming American Life . Moscow: Sekret Firmy. (In Russian).
13. Shevchuk, A. V. (2023). Theorizing Digital Platforms: A Conceptual Framework for the Gig Economy. Journal of Economic Sociology, 5 (24), 11–53. (In Russian). https://doi.org/10.17323/1726-3247-2023-5-11-53
14. Smolina, E. G. (2025). Precariatization as a Characteristic of Modern Digital Society. Theory and Practice of Social Development, 1 , 43–48. (In Russian). https://doi.org/10.24158/tipor.2025.1.4
15. Toshhenko, Zh. T. (2018). Precariat: From protoclass to a New Class . Moscow: Nauka. (In Russian).
16. Whyte, W. H. (1956). The Organization Man. London: Penguin Books.
Review
For citations:
Elyshev E.I. Free agents concepts: independent workers in the context of digitalization of employment. Digital Sociology. 2026;9(1):65-78. (In Russ.) https://doi.org/10.26425/2658-347X-2026-9-1-65-78
JATS XML




























