For citations:
Dovzhik G.V., Arzhanova K.A., Dovzhik V.N. The use of cartoon characters in brand advertising communications. Digital Sociology. 2023;6(1):29-38. (In Russ.) https://doi.org/10.26425/2658-347X-2023-6-1-29-38
Dovzhik G.V., Arzhanova K.A., Dovzhik V.N. The use of cartoon characters in brand advertising communications. Digital Sociology. 2023;6(1):29-38. (In Russ.) https://doi.org/10.26425/2658-347X-2023-6-1-29-38